ASOBISYSTEM and JTB to Host the First-Ever “ASOBIEXPO” in Hawaii

The ASOBIEXPO HAWAII Executive Committee, comprised of JTB Hawaii Travel, LLC (a JTB Group company) and ASOBISYSTEM Co., Ltd., is pleased to announce that the music and culture event “ASOBIEXPO HAWAII 2026” will be held for the first time on Monday, March 16, 2026, at the Tom Moffatt Waikiki Shell in Honolulu, Hawaii, USA. （https://asobiexpo.com/hawaii2026）

ASOBIEXPO is a music and culture event produced by ASOBISYSTEM, a creative company dedicated to sharing Japanese pop culture with the world. For its first-ever overseas edition, the event will be held in Hawaii, one of the world’s most popular travel destinations, and is expected to become a new platform that further deepens cultural exchange between Japan and Hawaii.

Under Hawaii's open skies, guests can look forward to a once-in-a-lifetime experience unique to this special night.

＜ASOBISYSTEM CO., LTD＞
Company Name: ASOBISYSTEM CO., LTD
Headquarter : 2-26-8 Jingumae, Shibuya-ku, Tokyo 150-0001, Japan
President : Yusuke Nakagawa

ASOBISYSTEM is a creative production company dedicated to promoting Japanese pop culture. Based in Harajuku, it manages artists, models, actors, and creators while producing music festivals, fashion events, media, retail, regional revitalization projects, and inbound tourism initiatives, both in Japan and internationally.
Website: https://asobisystem.com/en/